{"id":2658,"date":"2020-02-17T05:31:49","date_gmt":"2020-02-17T05:31:49","guid":{"rendered":"https:\/\/primex.iamdhaval.com\/?p=2658"},"modified":"2020-02-17T05:31:49","modified_gmt":"2020-02-17T05:31:49","slug":"chingles-maxi-chewing-gum-launched","status":"publish","type":"post","link":"https:\/\/indianbusinessline.com\/index.php\/2020\/02\/17\/chingles-maxi-chewing-gum-launched\/","title":{"rendered":"Chingles \u2018Maxi\u2019 chewing gum launched"},"content":{"rendered":"<p>The popular mini chewing gum brand Chingles,\u00a0 from the DS Group, launches Chingles Maxi;the new bigger avatar, fora long lasting refreshing taste. Chingels Maxiis\u00a0 available in 2.4 gm size and has been launched in exciting Mintand Tutti Frutti flavours that\u00a0 comes in a\u00a0 pillow pack at Rs 1.<\/p>\n<p>Chingle Maxi\u00a0 offers a \u00a0splash of mint freshness and tuttifrutti, a fruit based flavour that enlivens the pallet and gives lasting freshness for a wholesome experience. The brand carries the philosophy of the mother brand Pass Pass \u2018Chingles\u2019, which is positioned as a brand full of life and laughter that brings a smile to everyone\u2019s face.\u00a0 Now the\u00a0 consumers can enjoy the flavour of Chingles and get refreshed the maxi way.\u2018Chingles Maxi\u2019will\u00a0 leveragethe robust distribution channel of DS Group,which ranges from pan plus outlets to the modern retail.<\/p>\n<p>The DS Group entered the Confectionary business in 2012 with &#8216;Pass Pass Chingles&#8217;, the mini chewing gums. The current portfolio of fun-filled &#8216;Chingles&#8217;,includes Mint, Cola and Tutti Frutti flavours that are available in Rs. 1 sachets.The Group ventured into the hard boiled candy segment in 2015with Pulse, the Kachcha Aam flavoured hard boiled candy, with a tangy twist. Pulse Guava , Pulse Orange, Pulse Pineapple and Pulse Litchi followed soon after the grand success of Pulse Kachcha Aam; all with a tangy core to render a perfect flavor combination.\u00a0 Today Pulse is the number one brand in the Hard Boiled candy segment for three consecutive years.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The popular mini chewing gum brand Chingles,\u00a0 from the DS Group, launches Chingles Maxi;the new bigger avatar, fora long lasting refreshing taste. Chingels Maxiis\u00a0 available [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2659,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,3],"tags":[],"class_list":["post-2658","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-english"],"_links":{"self":[{"href":"https:\/\/indianbusinessline.com\/index.php\/wp-json\/wp\/v2\/posts\/2658","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/indianbusinessline.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/indianbusinessline.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/indianbusinessline.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/indianbusinessline.com\/index.php\/wp-json\/wp\/v2\/comments?post=2658"}],"version-history":[{"count":0,"href":"https:\/\/indianbusinessline.com\/index.php\/wp-json\/wp\/v2\/posts\/2658\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/indianbusinessline.com\/index.php\/wp-json\/wp\/v2\/media\/2659"}],"wp:attachment":[{"href":"https:\/\/indianbusinessline.com\/index.php\/wp-json\/wp\/v2\/media?parent=2658"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/indianbusinessline.com\/index.php\/wp-json\/wp\/v2\/categories?post=2658"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/indianbusinessline.com\/index.php\/wp-json\/wp\/v2\/tags?post=2658"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}